SCOPE:

Branding, Social Media, Collateral

VIBE: Playful, Bold, Colorful

With the growth of her business on social media, Inez from Rugurama knew the next step was investing in branding that truly spoke her message to her new audience! Through creating an established brand strategy, we leaned into the fun, groovy, and bold side of her brand. We took steps further to create specialized packaging, upgrade her customer shopping experience, and set her up for long-term success in the future!